Thursday, 31 March 2016

How to Build a Peer Network to Increase Your Social Reach

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Does the content you share get the reach it needs? Want to learn how to get your content seen by more people? A network of social advocates will help you amplify the reach of the content you share. In this article you’ll discover how to build a network of peers and fans that will help [...]

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- Your Guide to the Social Media Jungle



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Wednesday, 30 March 2016

How to Maximize Your Content Exposure on LinkedIn

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Are you taking advantage of all of LinkedIn’s content marketing features? Do you know what types of content work best on LinkedIn? With a few tweaks to what you post on LinkedIn, you can build brand awareness, generate leads, and drive more revenue. In this article you’ll discover how to maximize your LinkedIn content exposure. [...]

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- Your Guide to the Social Media Jungle



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Tuesday, 29 March 2016

How to Use Trello to Manage Your Facebook Group Posts

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Are you active in Facebook groups? Looking for a better way to organize the content you share in those groups? Managing your content in Trello lets you spend less time figuring out what to share in Facebook groups and more time engaging with fellow members. In this article you’ll discover how to use Trello to [...]

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- Your Guide to the Social Media Jungle



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How to Manage a Podcast: Tools and a Checklist for Marketers

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Are you interested in starting a podcast? Want tips to manage and promote your podcast effectively? Creating a successful podcast doesn’t have to be a time-consuming process. Today, tools can help streamline activities such as finding guests, publishing audio, and promoting episodes. In this article you’ll discover how to manage your podcast from start to finish. Why [...]

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- Your Guide to the Social Media Jungle



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Monday, 28 March 2016

How to Use Promoted Pins on Pinterest

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Want to get your pins in front of customers? Have you considered using promoted pins? Pinterest promoted pins can help you drive referral traffic and increase sales. In this article you’ll discover how to create promoted pins on Pinterest. Why Promoted Pins? Pinterest’s promoted pins, which are now available to all businesses, are designed to [...]

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- Your Guide to the Social Media Jungle



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How to Use Your Social Media Team for More Than Just Marketing

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Are you fully leveraging the power of your social team? Have you considered using social for more than just marketing? Your social team can do more than manage your online community. Your team can also support the goals and functions of other departments in your business. In this article you’ll discover four ways your social [...]

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- Your Guide to the Social Media Jungle



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Saturday, 26 March 2016

Facebook Enhances Video Metrics: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Adds New Daily Video Breakdowns: Facebook added “new daily breakdowns for video metrics,” which “gives Page owners a [...]

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- Your Guide to the Social Media Jungle



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Friday, 25 March 2016

Facebook Ads Strategy: How Marketers Need to Alter Their Techniques

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Do you use Facebook ads? Want to learn the latest strategies? To discover what’s changed with Facebook ads and how to get better results, I interview Rick Mulready. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business [...]

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- Your Guide to the Social Media Jungle



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Thursday, 24 March 2016

5 Ways to Use LinkedIn Publisher for Business

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Looking for a way to promote your business to a professional audience? Have you considered LinkedIn Publisher? Using a few simple tactics, LinkedIn Publisher can support business owners in their efforts to get more referrals, leads, and sales. In this article you’ll discover five ways LinkedIn Publisher can help you grow your business. #1: Create [...]

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- Your Guide to the Social Media Jungle



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Wednesday, 23 March 2016

How to Nurture Leads Using Medium Letters

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Wondering how to use Medium for business? Want to use Medium to engage with prospects? Medium’s Letters feature lets you communicate directly with prospects so you can build meaningful relationships with them. In this article you’ll discover how to use Letters on Medium to nurture leads. Why Medium Letters? More than just a place to [...]

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- Your Guide to the Social Media Jungle



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Tuesday, 22 March 2016

How to Make Instagram Ads That Stand Out

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Want to advertise on Instagram? Ready to take your Instagram ads to the next level? Instagram has quietly rolled out some great features to help advertisers grab attention and drive traffic. In this article you’ll discover four features you can use to create Instagram ads that stand out. #1: Drive Traffic to Your Website Until [...]

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- Your Guide to the Social Media Jungle



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How to Use Pinterest for Local Businesses

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Want to connect with local customers on Pinterest? Wondering how to drive foot traffic with Pinterest? Pinterest offers local businesses a way to cultivate relationships with prospects and customers who are primed to walk through your door. In this article you’ll discover how to use Pinterest to market a local business. #1: Find Out What [...]

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- Your Guide to the Social Media Jungle



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Monday, 21 March 2016

Facebook Instant Articles: What Marketers and Publishers Need to Know

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Have you heard of Facebook Instant Articles? Want to publish your own Instant Articles on Facebook? Unlike most new Facebook features, Facebook Instant Articles isn’t something that you’ll be able to use as soon as it becomes available in April. You’re going to need to do some prep work. In this article you’ll discover how [...]

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- Your Guide to the Social Media Jungle



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3 Ways to Analyze Facebook Video Performance

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Is video part of your Facebook marketing strategy? Wondering how video is working for you on Facebook? To make informed decisions about using video on Facebook, you need to have a good understanding of how your fans consume it. In this article you’ll discover three ways to analyze video posts on Facebook. #1: Compare Native Facebook Video [...]

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- Your Guide to the Social Media Jungle



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Saturday, 19 March 2016

Instagram to Roll Out Algorithm: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Instagram Introduces Feed Algorithm to Show Best Posts First: The new Instagram algorithm shifts the order of photos [...]

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- Your Guide to the Social Media Jungle



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Friday, 18 March 2016

Periscope: How Your Business Can Benefit From Live Video

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Do you broadcast on Periscope? Want to use it to connect with and grow your audience? To discover how to use Periscope for your business, I interview Kim Garst. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business [...]

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- Your Guide to the Social Media Jungle



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Thursday, 17 March 2016

How to Manage Multiple Social Media Profiles

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Does your business have profiles on multiple social networks? Looking for a way to manage your social media presence more efficiently? Customizing Hootsuite lets you view, post, and schedule updates for top social networks from one centralized place. In this article you’ll discover how to monitor and manage multiple social media profiles from a single, customized dashboard. #1: Explore Monitoring and [...]

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- Your Guide to the Social Media Jungle



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Wednesday, 16 March 2016

6 Productivity Tools for Twitter

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Are you struggling to keep up with your Twitter activities? Looking for a way to streamline your Twitter marketing? The right productivity tools will help you manage your Twitter marketing more effectively and free up your time for other tasks. In this article you’ll discover six tools and techniques that will boost your productivity on Twitter. [...]

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- Your Guide to the Social Media Jungle



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Tuesday, 15 March 2016

5 Ways to Partner With Influencers on Snapchat

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Do you want to increase your company’s visibility on Snapchat? Have you considered partnering with influencers? Snapchat influencers can help you connect with your target audience in a creative and entertaining way that improves awareness and messaging. In this article you’ll discover five ways to partner with influencers on Snapchat. Why Partner With Snapchat Influencers? [...]

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- Your Guide to the Social Media Jungle



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How to Successfully Target a Niche Facebook Audience

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Do you want to reach new audiences on Facebook? Have you considered targeting niche audiences? Targeting niche groups of people on Facebook, in addition to your primary audience, will help you create new channels of traffic and revenue. In this article, you’ll discover how to find and reach niche audiences on Facebook. Uncover Your Niche [...]

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- Your Guide to the Social Media Jungle



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Monday, 14 March 2016

Facebook Mobile Apps: A Guide for Marketers

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Do you manage your Facebook marketing on the go? Are you looking for mobile apps to help you? Facebook mobile apps make it easier than ever for marketers to manage their pages and respond to customers in real time from their mobile device. In this article, you’ll discover the key things marketers need to know about using Facebook [...]

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- Your Guide to the Social Media Jungle



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How to Grow Your Periscope Audience With Twitter

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Do you want more followers on Periscope? Have you considered promoting your Periscope broadcasts on Twitter? Twitter now allows users to view Periscope broadcasts live in their Twitter feeds, giving you exposure to a much wider audience than with the Periscope app alone. In this article you’ll discover how to build a Periscope audience with Twitter. #1: [...]

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- Your Guide to the Social Media Jungle



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Saturday, 12 March 2016

Pinterest Promoted Pins Open For All: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Pinterest Opens Pinterest Ads Manager and Rolls Out Additional Targeting Options: To let more businesses see results from [...]

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- Your Guide to the Social Media Jungle



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Friday, 11 March 2016

How Gary Vaynerchuk Turned a Video Series Into a Popular Book

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Do you use videos to enhance your brand? Want to find ways to grow your business? To discover how he created a video series that exploded his personal brand and his business, I interview Gary Vaynerchuk. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. [...]

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- Your Guide to the Social Media Jungle



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Thursday, 10 March 2016

How to Create a Content Management Process With Trello

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Do you develop multiple pieces of content at one time? Looking for a better way to organize and manage your content? Whether you’re working solo or with a team that manages content for clients, it’s essential to have a system in place to ensure that everything you publish is managed properly from ideation through promotion. In this article, you’ll [...]

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- Your Guide to the Social Media Jungle



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Wednesday, 9 March 2016

New Research Reveals Paid Social Media Effectiveness

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Do you know where to spend your social media marketing dollars? Wondering what works for other businesses? In this article you’ll discover recent insights on the effectiveness of paid social media marketing. #1: Majority of B2C Marketers Find Promoted Social Posts and Ads Effective In fall 2015, the Content Marketing Institute (with MarketingProfs) surveyed 3,714 [...]

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- Your Guide to the Social Media Jungle



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Tuesday, 8 March 2016

6 Collaboration Tools for Social Media Marketing Teams

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Do you want to improve communication with your marketing team? Looking for tools to help? Collaboration tools make it easier for everyone on your team to stay on track with content creation, task assignment, and deadlines. In this article you’ll discover six tools to help your social media team collaborate. #1: Organize Content With Evernote [...]

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- Your Guide to the Social Media Jungle



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4 Ways Your Business Can Get Started on Instagram

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Are you wondering how to use Instagram for business? Have you looked at how others are using it? With the right tactics, Instagram can help you build awareness, boost engagement, and drive foot traffic to your business. In this article you’ll discover four ways you can use Instagram to promote your products and services. #1: [...]

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- Your Guide to the Social Media Jungle



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Monday, 7 March 2016

How to Pin Your Facebook Carousel Ad as a Page Post

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Do you want more organic traffic from Facebook? Have you considered pinning your ads as Facebook page posts? In this article you’ll discover how to drive organic traffic and conversions by pinning a Facebook carousel ad to your page as a post. #1: Set Up Your Facebook Carousel Ad First, you need to create your Facebook [...]

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- Your Guide to the Social Media Jungle



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3 Tools That Speed Influencer Outreach

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Are you trying to connect with influencers? Looking for ways to streamline the process? You can make your influencer outreach more efficient and save yourself time by combining three free tools. In this article you’ll discover how to automate your influencer outreach with BuzzSumo, Buffer, and Twitter. #1: Identify Influencers Who Shared Similar Content The [...]

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- Your Guide to the Social Media Jungle



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Saturday, 5 March 2016

Facebook Live Video Gets Top News Feed Exposure: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Prioritizes Facebook Live Videos in News Feed: Facebook announced that it is “making a small update to [...]

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- Your Guide to the Social Media Jungle



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Friday, 4 March 2016

Facebook Live: Why Live Video Matters for Marketers

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Have you tried Facebook Live video broadcasting? Want to know what it means for your business? To discover how to use Facebook Live, I interview Mari Smith. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners [...]

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- Your Guide to the Social Media Jungle



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Thursday, 3 March 2016

How to Easily Create Quality Social Media Images

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Do you use images to support your social media marketing? Are you looking for an easier way to create strong visual content? You don’t have to be a designer to create quality images. In this article I’ll show you how to create a variety of social media images quickly and affordably. #1: Set Up a [...]

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- Your Guide to the Social Media Jungle



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Wednesday, 2 March 2016

6 Ways to Use Advanced Twitter Search for Increased Influence

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Do you want to be a recognized expert in your industry? Looking for relevant conversations to weigh in on? Using Twitter’s Advanced Search to monitor keywords and conversations can help you connect with influencers and uncover opportunities for thought leadership. In this article you’ll discover six ways to use Twitter’s Advanced Search to increase your [...]

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- Your Guide to the Social Media Jungle



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Tuesday, 1 March 2016

How to Customize Slack for Social Media Teams

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Is more than one person involved with your social media marketing? Are you looking for a way to improve collaboration on marketing projects? Whether your team is within an office building or scattered around the world, Slack’s third-party app integrations make it easy to create a customized collaboration center. In this article you’ll discover how [...]

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- Your Guide to the Social Media Jungle



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4 Tips to Improve Your YouTube Marketing

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Are you marketing on YouTube? Could you use some new ideas to improve your YouTube results? Perhaps you should reconsider your YouTube approach. In this article you’ll discover four tips to make your YouTube marketing more effective. #1: Pique Curiosity With Unconventional Video People aren’t going to click on your video to see a boring infomercial. [...]

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- Your Guide to the Social Media Jungle



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