Saturday, 30 July 2016

Reddit Lets Brands Promote User Posts: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Reddit Announces New Ad Offering: Reddit introduced Promoted User Posts, a new ad offering that gives marketers the [...]

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- Your Guide to the Social Media Jungle



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Friday, 29 July 2016

Twitter Analytics: How to Know if Your Twitter Marketing Works

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Do you review your Twitter Analytics? Want to use them to improve your Twitter marketing? Ian Cleary is with us to explore what you can learn from the data provided in Twitter Analytics. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy [...]

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- Your Guide to the Social Media Jungle



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Thursday, 28 July 2016

4 Ways to Beat the Instagram Algorithm

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Does Instagram’s algorithm have you worried? Are you looking for proven tactics to increase your visibility in the Instagram news feed? In this article, you’ll discover how four of the most successful companies on Instagram are responding to the algorithm change, and how your business can do the same. #1: Create Campaign-specific Instagram Links Ben [...]

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- Your Guide to the Social Media Jungle



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Wednesday, 27 July 2016

4 Tools for Social Customer Service

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Are your customers using social media? Do you want to provide them with better customer service? Today’s tools make it easier than ever for brands to ensure that no customer service issues go unresolved. In this article, you’ll discover four tools to manage customer service on social media. #1: Rignite Rignite makes it easy to [...]

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- Your Guide to the Social Media Jungle



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Tuesday, 26 July 2016

The Secret to Cutting Your Facebook Ad Spend

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Are your Facebook ads costing you too much money? Do you want to run successful campaigns and not break the bank on advertising? The answer is not so obvious. And it starts with creative use of your blog. In this article, you’ll discover how to reduce your ad spend on Facebook. #1: Write Five Focused [...]

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- Your Guide to the Social Media Jungle



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4 Ways to Include Fans in Your Social Media Activities

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Do you want to build a stronger community? Looking for ways to spark engagement with your followers? Your fans and customers can play an important part in developing a social media presence that shares authentic stories. In this article, you’ll discover four creative ways to include fans in your social media marketing. #1: Give Fans [...]

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Monday, 25 July 2016

6 Ways to Use Facebook Live Video for Your Business

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Are you wondering how your business can use Facebook Live? Looking for examples to help you get started? Using live video will improve your Facebook reach and it can take less time than writing individual posts. In this article, you’ll discover six ways your business can succeed with Facebook Live video. #1: Address Blog Comments One [...]

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- Your Guide to the Social Media Jungle



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4 Successful Influencer Campaigns You Can Model

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Do you want to improve awareness for your business? Have you considered collaborating with influencers? Working with influencers to promote your product or service to their audience is an effective way to meet your marketing objectives. In this article, you’ll find four influencer marketing examples and ways to connect with influencers. #1: Boost Sales To [...]

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Saturday, 23 July 2016

Facebook Live Rolls Out Audience Targeting: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Adds Audience Restrictions to Facebook Live: Facebook rolled out “the ability to target live videos to only [...]

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Friday, 22 July 2016

Facebook Ad Changes: What Marketers Need to Know

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Do you run Facebook ads? Are you familiar with the latest changes? To explore a number of recent changes to Facebook that will impact all advertisers, I interview Jon Loomer. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers [...]

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- Your Guide to the Social Media Jungle



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Thursday, 21 July 2016

Instagram Business Profiles: How to Set Up and Analyze Your Activities

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Do you use Instagram for your business? Wondering if an Instagram business profile is right for you? Making the switch to an Instagram business profile will give you access to a number of features that business owners may find useful. In this article, you’ll discover what marketers need to know about the new Instagram business [...]

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- Your Guide to the Social Media Jungle



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Wednesday, 20 July 2016

26 WordPress Plugins for Social Media Marketers

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Do you want to improve your WordPress blog? Have you considered customizing WordPress with plugins? One of the biggest advantages of WordPress is the sheer number of easy-to-use plugins that help marketers add functions with little hassle. In this article, you’ll discover 26 WordPress plugins for marketers. #1: Social Profile Integration Plugins Social Login Plenty [...]

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Tuesday, 19 July 2016

4 Ways to Use Facebook and Twitter Analytics to Improve Your Marketing

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Are you overwhelmed by the amount of analytic data found on social media platforms? Want to know which metrics to follow? Knowing what to measure and how to apply the data makes it easier to modify your marketing for better reach, engagement, and visibility. In this article, you’ll discover four ways social media insights can [...]

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- Your Guide to the Social Media Jungle



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4 Ways to Humanize Your Social Media Updates

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Do you want to create better engagement with your fans and followers? Wondering how your business can come across as more human? Engaging on social media with authenticity helps you turn online connections into customers who feel like they know you. In this article, you’ll discover four ways to humanize your engagement on social media. [...]

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Monday, 18 July 2016

How to Increase Your Facebook Live Video Reach

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Do you broadcast Facebook Live videos? Wondering how to improve their performance? Monitoring the reach and engagement of your Facebook Live broadcasts lets you see what’s working and what you need to do to improve your results. In this article, you’ll discover tips to improve the reach of your Facebook Live video broadcasts. Why Broadcast [...]

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- Your Guide to the Social Media Jungle



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8 Ways to Customize Slack for Social Media Marketers

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Do you use Slack? Want to streamline communication with team members and clients? There are a number of third-party apps and add-ons to help you customize Slack to fit your marketing team’s needs. In this article, you’ll discover eight apps for social media marketers using Slack. #1: Monitor Your Twitter Feed With the Twitter integration, you [...]

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Saturday, 16 July 2016

YouTube Enhances Shopping Experience With New Ads: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Google Improves YouTube Ad Experience: Google introduced two new ecommerce features on YouTube that give retailers “more control [...]

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- Your Guide to the Social Media Jungle



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Friday, 15 July 2016

Live Video: Creative Ways to Do a Live Show on Facebook

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Do you broadcast live video? Have you considered hosting a regular show on Facebook Live? To discover creative ways to use Facebook Live, I interview Lou Mongello. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners [...]

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- Your Guide to the Social Media Jungle



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Thursday, 14 July 2016

10 Snapchat Hacks to Make Your Snaps Stand Out

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Do you want to take your Snapchat marketing up a notch? Have you explored all of Snapchat’s features? Learning to use all of the features Snapchat offers is a big part of telling stories people will want to follow. In this article, you’ll discover 10 hacks for creating more appealing Snapchat stories. #1: Use Complementary [...]

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Wednesday, 13 July 2016

Essential Guide to Video Marketing: A Resource for Marketers

Do you want to use video for your business? Are you looking for a resource to help you combine video with social media marketing? Whether you’re using video as an individual or as part of a team, these expert articles will help you live-stream, record, publish and market video to support your marketing goals. Each [...]

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- Your Guide to the Social Media Jungle



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6 Browser Extensions for Busy Social Media Marketers

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Do you need to increase your productivity? Looking for browser extensions that simplify your marketing? In this article, you’ll discover six browser extensions to help busy marketers. #1: Group Multiple Tabs Into a Single Tab With OneTab Some of the best tools are the simplest ones, and you can’t get much simpler than OneTab. When [...]

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Tuesday, 12 July 2016

3 Ways to Improve Your Twitter Ad Performance

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Want a better return on your Twitter ads? Looking for cost-effective ways to reach relevant prospects? By adjusting your ad bidding and targeting, you can deliver affordable and appealing ads on Twitter. In this article, you’ll discover three ways to improve your Twitter ad performance. #1: Reduce Ad Costs With Bidding Options Automatic bidding is the [...]

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- Your Guide to the Social Media Jungle



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3 Tips to Use Affiliate Links on Pinterest

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Do you use Pinterest to generate revenue? Have you considered using affiliate links on Pinterest? Because Pinterest users are looking for useful and inspirational products, the platform is a natural place for marketers to share items and services they believe in. In this article, you’ll discover how to prepare for and use affiliate links in [...]

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Monday, 11 July 2016

6 Ways to Improve Your Facebook Ads

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Want to improve your Facebook ad performance? Wondering which metrics to look at? Using key insights from Facebook to see how users respond to and engage with your ads can help you optimize your campaigns. In this article, you’ll discover six ways Facebook ad metrics can help you improve your Facebook ads. Export Your Facebook [...]

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- Your Guide to the Social Media Jungle



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How to Easily Create Your Own Video Show

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Looking for ways to position yourself as an industry expert? Have you considered using video to increase your visibility? Using video to give your own take on news and stories that are relevant to your industry can help you build influence with peers, prospects, and customers. In this article, you’ll discover how to use video [...]

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Saturday, 9 July 2016

Snapchat Memories Allows Republishing of Content: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Snapchat Introduces Memories Feature: “Memories is a new way to save Snaps and Stories on Snapchat.” This new [...]

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Friday, 8 July 2016

Smartphone Video Excellence: How to Film Like a Pro

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Do you record videos with your smartphone? Want to make them look really professional? To talk about how to do video like a pro from your smartphone, I interview Justin Brown. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and [...]

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- Your Guide to the Social Media Jungle



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Thursday, 7 July 2016

4 Reasons LinkedIn Premium Is Good for Marketers

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Do you use LinkedIn? Have you considered a LinkedIn Premium account? While most people start with the free version of LinkedIn, there are a number of useful paid features that make a Premium account worth the investment. In this article, you’ll discover four ways LinkedIn Premium can help you improve your marketing. Why Use LinkedIn [...]

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Wednesday, 6 July 2016

26 Ways to Use Video for Your Social Media Marketing

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Do you want to add video to your social media marketing? Looking for ways to increase video views and engagement? In this article, you’ll discover 26 ways to use video to improve your social media marketing. #1: Experiment With Video Lengths When it comes to the ideal video duration, a lot depends on the type [...]

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Tuesday, 5 July 2016

3 Tips to Improve the Search Ranking for Your Blog Posts

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Are your blog posts ranking lower in search than you’d like? Do you want to rank higher for specific keywords? In this article, you’ll discover tools and tips to help you improve the search ranking of your blog posts. How Ranking for Keywords Has Changed Optimizing your blog post to rank high in search engines [...]

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- Your Guide to the Social Media Jungle



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4 Tips for More SlideShare Leads

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Do you use SlideShare? Wondering how to generate leads from SlideShare? With the right design and content, your SlideShare presentation can become a powerful lead-generating marketing tool. In this article, you’ll discover four simple steps for creating a SlideShare presentation that people can’t resist. Why SlideShare for Lead Generation? The great thing about SlideShare is [...]

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Monday, 4 July 2016

How to Repurpose Your Facebook Live Videos

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Are you using Facebook Live? Do you want more mileage out of your broadcasts? Reusing your Facebook Live video can help improve your impact and visibility. In this article, you’ll discover how to download and repurpose your Facebook Live videos on other social media platforms. #1: Download From Your Facebook Profile Facebook Live lets you [...]

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5 Ways to Improve Customer Loyalty With Social Media

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Do you want to keep more of your customers? Looking for ways to nurture customer relationships with social media? Social media can play a pivotal role in building more meaningful connections with customers, so they stay with you longer. In this article, you’ll discover a five-step plan to help you boost customer loyalty with social [...]

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- Your Guide to the Social Media Jungle



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Saturday, 2 July 2016

Facebook News Feed Changes Reduce Page Exposure: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Announces Upcoming Changes to News Feed Rankings: Facebook announced upcoming changes to the news feed ranking that [...]

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Friday, 1 July 2016

Twitter Chats: How Marketers Can Benefit From Twitter Chats

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Do you participate in Twitter chats? Want to discover how to get the most out of them? To explore how marketers can benefit from Twitter chats, I interview Madalyn Sklar. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers [...]

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- Your Guide to the Social Media Jungle



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