Wondering how to grow local connections on Facebook? Looking for ways to boost the visibility of your local business? With a few organic tactics, you can reach more local customers on Facebook without spending money on ads. In this article, you’ll discover four ways to reach a local audience on Facebook. #1: Deliver Targeted Messaging [...]
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- Your Guide to the Social Media Jungle
Do you have trouble coming up with original social media posts each day? Looking for quick and easy content prompts to help? When you have a lot of things on your plate, it’s easy to feel uninspired or struggle to come up with fresh content ideas. In this article, you’ll discover eight content ideas to [...]
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- Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week YouTube Rolls Out End Screens Feature for All Creators: YouTube launched End Screens, “a new mobile-friendly tool that lets you [...]
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- Your Guide to the Social Media Jungle
Have you tried producing 360 video? Want to discover how to create immersive, sharable 360 video? To explore how marketers can use 360 video, I interview Ryan Anderson Bell. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and [...]
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- Your Guide to the Social Media Jungle
Do you use social media to generate revenue? Want to add video to your marketing plan? Serving social media video at the proper time can help a person go from lead to customer in a few simple clicks. In this article, you’ll discover how to use social media video to support your sales funnel. #1: [...]
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- Your Guide to the Social Media Jungle
Want to incorporate Instagram Stories into your marketing? Wondering how other businesses are using Stories? Instagram Stories let you engage your customers and prospects with a more complete message than a single image can provide. In this article, you’ll discover four ways to use Instagram Stories for business. Why Instagram Stories? Instagram Stories lifts its [...]
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- Your Guide to the Social Media Jungle
Do you use LinkedIn to find new customers and clients? Want to get more value from LinkedIn? LinkedIn is a great platform to find and connect with potential partners, customers, and clients. In this article, you’ll discover how to use LinkedIn to find your target prospects. #1: Create a Buyer Persona A prospect is anyone [...]
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- Your Guide to the Social Media Jungle
Are you struggling to connect with your audience on social media? Do you feel like social media won’t work for your business? It’s not easy to put every business on social media, but the right approach can help even the most difficult cases reach their customers. In this article, you’ll discover three ways any business [...]
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- Your Guide to the Social Media Jungle
Do you need to connect with other businesses on Facebook? Wondering how other brands make Facebook work for them? In this article, you’ll discover how top B2Bs use Facebook to reach and create relationships with business prospects. #1: Support Expert Positioning With Visuals Facebook is largely a visual social network. In fact, posts with images [...]
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- Your Guide to the Social Media Jungle
Do you want to reach more locals with Twitter? Wondering how to build connections in a specific location? Using geolocation data can help you find the right people to connect with on Twitter. In this article, you’ll discover three ways to use geolocation coordinates to build stronger connections with Twitter. Why Use Geolocation Coordinates? We [...]
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- Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Introduces Recommendation Engine and New Call-to-Action Buttons for Local Events and Businesses: Facebook introduced “a variety of [...]
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- Your Guide to the Social Media Jungle
Are you active on Instagram? Have you considered experimenting with ads? To find out how Instagram ads work, I interview Jenn Herman. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social [...]
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- Your Guide to the Social Media Jungle
Is your business on Snapchat? Looking for ways to attract new followers? One of Snapchat’s biggest challenges is its limited features for getting discovered by other users. In this article, you’ll discover 11 simple ways to grow your audience on Snapchat. #1: Connect via Your Address Book The easiest way to find Snapchat users to follow [...]
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- Your Guide to the Social Media Jungle
Do you want to create social media videos for your business? Is your lack of video creation skills holding you back? The right apps make it easy to produce social videos by yourself in minutes. In this article, you’ll discover three tools and step-by-step tutorials to help you create stunning promotional videos. #1: Create an [...]
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- Your Guide to the Social Media Jungle
Do you use YouTube for business? Want to connect Google Analytics to your YouTube channel? Google Analytics can show you how people find and engage with your channel, and how YouTube drives traffic to your website. In this article, you’ll discover how to set up Google Analytics to track and measure the impact of your [...]
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- Your Guide to the Social Media Jungle
Do you use Twitter for business? Looking for tools to optimize your Twitter experience? Using browser extensions to enhance your Twitter marketing will save you time and streamline your workflow. In this article, you’ll discover five browser extensions to improve your Twitter marketing experience. #1: Analyze Twitter Profiles With Riffle Riffle by CrowdRiff is the [...]
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- Your Guide to the Social Media Jungle
Do you wish more people interacted with your Facebook posts? Looking to improve your Facebook news feed exposure? The more likes, comments, and shares you have on your page posts, the more likely your Facebook content will be seen. In this article, you’ll discover 10 ways to increase engagement on your Facebook business page posts. [...]
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- Your Guide to the Social Media Jungle
Are you using social to nurture customers? Wondering how to deliver content that converts prospects into buyers? When you start with the right content, it’s simple to adapt key pieces of it for a variety of social media channels. In this article, you’ll discover how to create, repurpose, and amplify content to reach people at [...]
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- Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Pinterest Introduces More Targeting Options for Ad Campaigns: Pinterest’s enhanced ad targeting options make it “easier for you [...]
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- Your Guide to the Social Media Jungle
Do you advertise on LinkedIn? Have you considered LinkedIn advertising and want to learn more? To discover everything there is to know about LinkedIn ads, I interview AJ Wilcox. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and [...]
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- Your Guide to the Social Media Jungle
Unsure if your business can benefit from Snapchat or Instagram? Wondering how other business-to-business (B2B) companies make use of these platforms? There’s no reason to limit B2B social media marketing to LinkedIn and Twitter. In this article, you’ll discover four ways you can use Snapchat and Instagram for business. #1: Attract New Talent The workforce [...]
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- Your Guide to the Social Media Jungle
Is your company wondering where to allocate its advertising budget? Are you on the fence about whether jumping into social media advertising is worth it? New research shows that for the first time, digital and social media ad spending has surpassed that of TV. Marketers everywhere may revisit their strategies, leading to big changes in [...]
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- Your Guide to the Social Media Jungle
Do you want to build deeper relationships with your Twitter followers? Looking for easy ways to create loyal fans on Twitter? To reap the full benefits of Twitter, approach your engagement in a personable way. In this article, you’ll discover five ways to turn your Twitter followers into loyal fans. #1: Replace Automation With Honest [...]
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- Your Guide to the Social Media Jungle
Do you want more leads from LinkedIn? Wondering how others turn connections into leads? With the right approach, you can be the first person your connections think of when they need someone in your industry. In this article, you’ll discover how to turn LinkedIn connections into qualified leads. #1: Build Your Network Strategically When people first [...]
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- Your Guide to the Social Media Jungle
Do you want to broadcast Facebook Live video? Wondering what equipment you need? Regardless of budget, you can produce live videos that engage your audience and help you stand out from the competition. In this article, you’ll discover what you’ll need to create your own Facebook Live broadcasts, ranging from free to professional options. #1: [...]
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- Your Guide to the Social Media Jungle
Want to save time by scheduling and reposting your social media posts? Interested in free tools to help? In this article, you’ll discover how to use IFTTT and Google Calendar to publish and repeat your social media posts for as long as you want. #1: Create a Google Calendar for Your Content We all have [...]
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- Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Launches Campaign Planner for Facebook and Instagram: Facebook rolled out Campaign Planner, “a standalone tool for media [...]
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- Your Guide to the Social Media Jungle
Do you want to persuade more people to become customers? Wondering what the latest science on influence and persuasion has to say? To discover new ways to prepare people for a sale, I interview Dr. Robert Cialdini, author of Influence and Pre-Suasion. More About This Show The Social Media Marketing podcast is an on-demand talk [...]
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- Your Guide to the Social Media Jungle
Do you track your social media marketing results? Wondering how to make more sense of ROI? By tracking micro-conversions and attribution, you can connect a dollar value to your social media marketing efforts. In this article, you’ll discover how to track the return on social media clicks. #1: Tag Your URLs Tagging lets you add [...]
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- Your Guide to the Social Media Jungle
Do you want more exposure for your blog? Looking for tools to increase visibility for the content you publish? In this article, you’ll discover eight tools to help you reach a wider audience with your blog content. Step 1: Use External Tools to Promote Your Content If the goal is to drive traffic to your [...]
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- Your Guide to the Social Media Jungle
Do you want to improve the search rank for your website or blog? Wondering how social media can help? Social media and search engine optimization (SEO) are undoubtedly connected and will only become more interdependent in the future. In this article, you’ll discover seven ways you can use social media to boost your search rankings. [...]
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- Your Guide to the Social Media Jungle
Have you heard of Facebook 360 photos? Wondering how your business can use them? Facebook 360 photos let you create an immersive 360-degree experience for fans on your Facebook page. In this article, you’ll discover six ways to use Facebook 360 photos for business. What Are Facebook 360 Photos? Unlike normal photos, Facebook 360 photos let [...]
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- Your Guide to the Social Media Jungle
Have you noticed a drop in your Facebook engagement? Wondering how you can better engage with your fans? Making small changes to what and how you post can help your Facebook updates generate clicks, likes, and comments. In this article, you’ll discover 26 tips for boosting Facebook engagement. #1: Pose a Question One of the [...]
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- Your Guide to the Social Media Jungle
Do you need more leads? Are you using Snapchat? As great as Snapchat is for engaging with people, it also has the potential to deliver viable leads. In this article, you’ll discover five ways to generate leads with Snapchat. #1: Prompt Your Followers to Join Your Email List Snapchat should be part of your overall content [...]
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- Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Twitter Makes Moments Available to All Users: Twitter announced that Moments is now available to all users. According [...]
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- Your Guide to the Social Media Jungle
