Do you want your employees to contribute to your social media marketing? Looking for tools to manage the content people share on social? In this article, you’ll discover five tools that will help you coordinate the content your team posts on social media. #1: Leverage Employee Advocacy With Smarp If you’re looking for ways to [...]
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- Your Guide to the Social Media Jungle
Want your LinkedIn posts to attract more viewers? Wondering how to increase views and shares of your LinkedIn content? In this article, you’ll discover five simple tactics to improve engagement on your LinkedIn posts. #1: Write Text-Only Posts You’ve probably heard that people engage more when a social media post shows an image or video. [...]
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- Your Guide to the Social Media Jungle
Do you want to use customer endorsements in your social media marketing? Wondering how to create a persuasive testimonial video? In this article, you’ll learn how to produce an effective testimonial video to share on social media. Why Testimonial Videos? People value the opinions of their peers. According to a BrightLocal study, 84% of consumers [...]
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- Your Guide to the Social Media Jungle
Wondering how much you should spend on Facebook ads? Do you need to set a budget? In this article, you’ll discover how to set a Facebook advertising budget by working backward from the revenue you need to generate. #1: Set a Target Revenue Goal Defining a revenue goal for your campaign seems like a simple [...]
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- Your Guide to the Social Media Jungle
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Erik Fisher, Kim Reynolds, and Jeff Sieh, we explore Facebook Publisher changes, YouTube Breaking News, Facebook Camera updates, [...]
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- Your Guide to the Social Media Jungle
Want to create a sales video that converts? Looking for expert tips about building rapport with your prospects? To explore how to sell with video on YouTube and Facebook, I interview Jeremy Vest. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to [...]
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- Your Guide to the Social Media Jungle
Looking for an easy way to create video content? Do you blog? In this article, you’ll learn how to turn a blog post into two types of videos you can share on social media. #1: Segment Your Blog Post for Scripting Video is the perfect way to repurpose your content. Start by looking at your [...]
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- Your Guide to the Social Media Jungle
Want to try some new social media marketing tools? Wondering which apps can enhance your social media audio, video, and images? In this article, you’ll discover 24 useful social media tools. #1: Narro Narro is an app that converts text articles into audio files so you can listen on the go. To convert a text article [...]
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- Your Guide to the Social Media Jungle
If you’re new to Facebook business options or want to add something new to your current Facebook marketing plan, this page is for you. Here, you’ll find articles and resources to help beginner, intermediate, and advanced marketers use Facebook pages, profiles, groups, ads, Live video, analysis, contests, and more for business. Put My Business on Facebook [...]
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- Your Guide to the Social Media Jungle
Are you looking for Instagram content ideas? Have you considered repurposing your blog content into Instagram albums? Grouping multiple images from a blog post into an Instagram album can bring engaging content to Instagram. In this article, you’ll discover how to combine blog posts into Instagram albums. Why Use Instagram Albums to Repurpose Blog Content? [...]
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- Your Guide to the Social Media Jungle
Have you thought about using video in place of your Facebook cover photo? Are you looking for creative examples? In this article, you’ll discover how to use a Facebook video cover on your Facebook page. Why Use a Facebook Cover Video? When users visit your page, your Facebook cover photo is one of the first [...]
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- Your Guide to the Social Media Jungle
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore LinkedIn updates with Erik Fisher, new Facebook ads with Amanda Bond, the new Facebook design, [...]
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- Your Guide to the Social Media Jungle
Want to improve the performance of your Facebook campaigns? Wondering how to successfully test and fine-tune your Facebook ads? To explore his process for optimizing Facebook ads, I interview Azriel Ratz. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy [...]
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- Your Guide to the Social Media Jungle
Wondering what tools and desktop software you need to produce a Facebook Live show? Looking for a guide to tech setup and pre-show production? In this article, you’ll discover how to manage the technical side of a Facebook Live show. #1: Gather the Equipment You Need for Your Live Broadcast During any Facebook Live show, [...]
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- Your Guide to the Social Media Jungle
Do you want more video views from LinkedIn? Wondering how uploading native video can help? Using the mobile app to record and share original, autoplay video directly on LinkedIn can boost views and engagement for your content. In this article, you’ll discover how to upload and share native video on LinkedIn via the mobile app. [...]
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- Your Guide to the Social Media Jungle
Wondering how to advertise on Snapchat? Have you explored the Snapchat Ad Manager? Businesses of all sizes can create Snap ads with the platform’s self-serve Ad Manager tool. In this article, you’ll discover how to create an ad with Snapchat Ad Manager. Set Up a Snapchat Advertising Account Before you can start advertising on Snapchat, [...]
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- Your Guide to the Social Media Jungle
Want more leads and conversions from your Facebook Live videos? Did you know using a chatbot can boost your results? Integrating Messenger bots with your Facebook Live broadcasts makes it easy for viewers to sign up for and receive your offers. In this article, you’ll discover how to create a Facebook Messenger bot that generates [...]
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- Your Guide to the Social Media Jungle
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Facebook Watch (their TV solution), YouTube mobile share and chat with Amy Schmittauer, Facebook [...]
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- Your Guide to the Social Media Jungle
Ever wonder how Social Media Examiner started? Are you curious about the obstacles we faced in building a sizable media entity? Sit back and learn the story that led millions of people to us. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed [...]
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- Your Guide to the Social Media Jungle
Interested in repurposing your blog posts into videos? Looking for a no-cost tool to simplify the process? In this article, you’ll discover a partially automated tool that turns your blog posts into shareable social media video. #1: Choose Your Blog Post Lumen5 is an automation tool that lets you turn your blog posts into animated [...]
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- Your Guide to the Social Media Jungle
Are you thinking about getting into podcasting? Wondering if podcasts still have an engaged audience base? In this article, you’ll discover insights from new research that show how listeners consume podcast content, and what might keep people from tuning in. #1: Podcast Listener Base Maintains Steady Growth A January 2017 phone survey of 2,000 people [...]
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- Your Guide to the Social Media Jungle
Looking for new ways to grow your Facebook audience? Have you considered targeting prospects by interests that are related to your product? In this article, you’ll discover how to grow a specialized audience on Facebook in six steps. #1: Analyze Broad Target Market Characteristics The first step is to identify a target market that will [...]
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- Your Guide to the Social Media Jungle
Are you taking advantage of the actionable data Facebook offers marketers? Have you explored the Facebook Analytics dashboard? Facebook Analytics is a robust tool that lets marketers explore users’ interactions with advanced goal paths and sales funnels. In this article, you’ll discover how to get started with Facebook Analytics. What Data Is Available in Facebook [...]
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- Your Guide to the Social Media Jungle
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Erik Fisher and Kim Reynolds, we explore Facebook Stories on desktop with Jeff Sieh, Facebook ad updates with [...]
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- Your Guide to the Social Media Jungle
Are you planning to start a live video show? Want to know which tools you’ll need to broadcast live? To explore the best live video apps and software to produce your own live show, I interview Ian Anderson Gray. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from [...]
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- Your Guide to the Social Media Jungle
Want to publish more polished blog posts? Looking for free or low-budget tools to help? In this article, you’ll discover three blogging tools that will help you catch typos and improve readability of your blog posts. #1: After the Deadline After the Deadline can be best summarized as a “language checker for the web.” This [...]
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- Your Guide to the Social Media Jungle
Have you noticed the social networks seem to change every week? How can anyone possibly keep up, right? We have a great new (and free) solution for you–the busy marketer. I’m excited to announce the new Social Media Marketing Talk Show audio podcast. Each week your friends at Social Media Examiner bring you: #1 News: [...]
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- Your Guide to the Social Media Jungle
Want to lower the cost per conversion of your Facebook ads? Wondering how to serve the right ad to the right audience? In this article, you’ll discover a six-step plan to test, analyze, and optimize Facebook ads, as well as the audience segments you target. Let Facebook Split Test Multiple Ad Variations When you run [...]
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- Your Guide to the Social Media Jungle
Do you use Instagram for business? Want to remain in compliance with Instagram’s Terms of Use so you’re not shut down? In this article, you’ll discover three Instagram compliance issues marketers need to understand. #1: You Grant Instagram a License to Use Your Content The bottom line is, if you’re posting images on Instagram, you’re [...]
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- Your Guide to the Social Media Jungle
