Do you advertise on Pinterest? Wondering how to add video to your promoted pins? Autoplay video pins aren’t yet commonly used so adding them to your Pinterest marketing now will help you stand out in a sea of still images. In this article, you’ll discover how to create promoted video pins that autoplay on Pinterest. [...]
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- Your Guide to the Social Media Jungle
Looking for ways to market your business with your Instagram business account? Are you aware of the unique advantages businesses have with Instagram Stories? In this article, you’ll discover how to create, use, and analyze Instagram stories using a business account. Why Use Instagram Stories? If you’re already publishing photos and videos on Instagram, you [...]
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- Your Guide to the Social Media Jungle
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Instagram Live with Friends with Jeff Sieh, Facebook Live Video Producer with Luria Petrucci, [...]
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- Your Guide to the Social Media Jungle
The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. //www.youtube.com/watch?v=BijVCgXu5C0 Watch The Journey: Episode 3 Episode 3 of The Journey reveals what many will see as an impossible goal pursued by Michael Stelzner, founder of Social Media Examiner. Mike makes time for [...]
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- Your Guide to the Social Media Jungle
Want to prepare for emerging social technologies and marketing tactics? Wondering how to reach your audience as algorithms change? To explore the past, present, and future of social media marketing, I interview Brian Solis. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed [...]
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- Your Guide to the Social Media Jungle
Do you use YouTube in your marketing? Are you in compliance with copyright laws and YouTube’s Terms of Service? In this article, you’ll discover three ways to keep your YouTube channel and video content legal. #1: Don’t Charge People to Watch Your Content on YouTube As with all social media platforms, when you join, you’re [...]
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- Your Guide to the Social Media Jungle
Do you want to use the images your fans and customers post on social media? Wondering how to secure permission to use your customers’ content? If you want user-generated content (UGC) for your marketing, you need to take steps to avoid potential legal hassles. In this article, you’ll discover how to use fan content legally [...]
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- Your Guide to the Social Media Jungle
Are you marketing a local business on Facebook? Wondering how to drive leads and customers to your storefront? In this article, you’ll discover three ways to promote your local business on Facebook. #1: Boost a Post to Promote an Offer or Event Let’s start with the simplest way to get your name in front of [...]
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- Your Guide to the Social Media Jungle
Want to produce how-to videos for your social media audience? Wondering how to create screen recordings with your smartphone? In this article, you’ll learn how to record screencasts on your mobile device and then customize them for top social media platforms. Why Use Mobile Screencasts on Social Media Creating mobile screencasts to share tips, apps, [...]
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- Your Guide to the Social Media Jungle
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Facebook Live screen sharing and Facebook VR updates with Joel Comm, New Facebook ad [...]
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- Your Guide to the Social Media Jungle
The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. //www.youtube.com/watch?v=RjIMZHCvPQw Watch The Journey: Episode 2 This episode reveals pressures faced by Michael Stelzner (founder of Social Media Examiner) as he mobilizes his team to achieve a difficult objective. Mike pushes through barriers, [...]
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- Your Guide to the Social Media Jungle
Wondering how chatbots can improve open and click-through rates on Facebook? Want to build funnels into your chatbot messaging? To explore how to develop marketing messaging that works in Facebook Messenger chatbots, I interview Andrew Warner. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. [...]
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- Your Guide to the Social Media Jungle
Want to improve your YouTube video views? Looking for ways to optimize your YouTube videos? In this article, you’ll discover three ways to improve the visibility and impact of your YouTube video content. #1: Reach Local Audiences by Adding a Location to Your Videos Adding your location to your YouTube videos will make them geographically [...]
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- Your Guide to the Social Media Jungle
Want more information on people who visit your website? Did you know LinkedIn can help? LinkedIn Website Demographics provides professional insights about your website visitors and allows you to remarket to them through LinkedIn ads. In this article, you’ll learn how to set up and use LinkedIn’s Website Demographics for remarketing. #1: Set Up LinkedIn [...]
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- Your Guide to the Social Media Jungle
Want to refine your Facebook ad targeting? Looking for tools to better identify your most valuable Facebook customers? In this article, you’ll find three tools that give you a more complete picture of whom your ad audience is, what they’re doing on your site, and how much they’re worth. #1: Reveal the Employers and Quality [...]
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- Your Guide to the Social Media Jungle
Want to improve your Instagram stories and Stories ads? Looking for easy ways to create or transform your videos on Instagram? In this article, you’ll discover eight apps that’ll help you create better Instagram stories. #1: Animate Text Overlay in Photos and Videos If you want to add more creative text overlays to your Instagram [...]
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- Your Guide to the Social Media Jungle
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Erik Fisher and Kim Reynolds, we explore Facebook VR updates, Twitter bookmarking with Madalyn Sklar, Snapchat context cards with [...]
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- Your Guide to the Social Media Jungle
The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. //www.youtube.com/watch?v=fAUOCQ8FgP8 Watch The Journey: Episode 1 Episode 1 of The Journey reveals what many will see as an impossible goal pursued by Michael Stelzner, founder of Social Media Examiner. Mike is on a [...]
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- Your Guide to the Social Media Jungle
Wondering how taking part in live events can help your business? Interested in tips on networking and sponsorships for events? To explore how to connect with and develop leads by attending physical events, I interview Emily Crume and Demian Ross. More About This Show The Social Media Marketing podcast is an on-demand talk radio show [...]
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- Your Guide to the Social Media Jungle
Wondering how bloggers make money? Interested in how successful bloggers diversify their revenue streams? In this article, you’ll discover insights from new research that reveal how bloggers generate revenue. #1: Bloggers Favor Product Sales Over Advertising Social Media Examiner’s Creator Monetization Report 2017: How Bloggers, Video Creators, and Podcasters Make Money, a survey of more [...]
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- Your Guide to the Social Media Jungle
Looking for ways to encourage your audience to interact with you on Instagram? Want to get more feedback from your audience in a direct way? In this article, you’ll discover how to create a poll in Instagram Stories and how to monitor the results. How to Create a Poll The polling feature is only available [...]
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- Your Guide to the Social Media Jungle
Interested in setting up a Facebook cover video on your business page? Wondering how others are using cover videos on Facebook? In this article, you’ll find best practices and ideas for using Facebook cover videos on your Facebook page. Familiarize Yourself With Facebook Cover Video Specs According to a recent survey, 60% of consumers watch [...]
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- Your Guide to the Social Media Jungle
Want to go live with a guest on Instagram? Wondering how to use two-person live videos on Instagram? In this article, you’ll discover how to bring a guest into your live video on Instagram, and how to use this feature to bolster your brand. How to Host an Instagram Live Video With a Guest This [...]
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- Your Guide to the Social Media Jungle
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Instagram polls with Jeff Sieh, YouTube video card changes with Steve Dotto, new Google tech, [...]
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- Your Guide to the Social Media Jungle
Wondering how to film and edit compelling 60-second videos? Want your videos to boost social media engagement? To explore how to create short videos for Instagram and Facebook, I interview Lindsay Ostrom. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help [...]
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- Your Guide to the Social Media Jungle
Do you advertise with video? Wondering whether YouTube ads are worth your time and money? In this article, you’ll find new research that reveals how consumers respond to ads on YouTube and insights about how marketers plan to adjust their YouTube ad spend. #1: Viewers Accept Ads on YouTube More Readily Than on Facebook Not [...]
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- Your Guide to the Social Media Jungle
Do you need promotional graphics for your content? Looking for a tool to easily add your logo to your graphics? In this article, you’ll discover how to quickly create consistently branded graphics for multiple social media channels at one time. #1: Sign Up With RelayThat To get started with RelayThat, sign up for a free [...]
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- Your Guide to the Social Media Jungle
Do you share other people’s Instagram posts to your own account? Concerned you may be violating Instagram’s terms of service or copyright law? In this article, you’ll discover best practices to help you safely and legally regram other people’s content on Instagram. #1: What Instagram Says About Regramming All good marketers and business owners want [...]
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- Your Guide to the Social Media Jungle
Do you want more leads and sales from Facebook? Interested in remarketing to your email subscribers? In this article, you’ll discover how to use Facebook ads to build your email list, and then remarket to subscribers to increase your sales. #1: Create a Lead Magnet That Will Appeal to Your Target Audience You have to [...]
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- Your Guide to the Social Media Jungle
