Repurposing What Works: The Journey, Episode 19

The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. //http://www.youtube.com/watch?v=-GvAnICXe_I Watch The Journey: Episode 19 Episode 19 of The Journey follows Michael Stelzner, founder of Social Media Examiner, as he continues to pursue what many will see as an impossible goal: to [...]

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- Your Guide to the Social Media Jungle

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14 Mobile Apps to Create Branded Visuals

Do you create visual images with your smartphone or tablet? Looking for tools to brand your images and video on the go? In this article, you’ll discover 14 mobile apps to help you make branded social media visuals. #1: Pick Up Brand Colors Whether you’re creating an Instagram story or using a design app, the [...]

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- Your Guide to the Social Media Jungle

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How to Use Snapchat Insights

Is your business on Snapchat? Looking for more robust analytics data on your snaps and stories? In this article, you’ll discover how to navigate and use Snapchat Insights to learn more about your Snapchat marketing activities. Access Insights From the Home Screen Until now, Snapchat has limited its user-facing analytics to only views and screenshots, [...]

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- Your Guide to the Social Media Jungle

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How to Use Facebook Collections to Manage Curated Content

Do you save content and ads on Facebook? Wondering how to organize the Facebook posts and ads you’ve saved? In this article, you’ll learn how to use Facebook Collections to curate and organize saved content for easy access and sharing. Why Use Facebook Collections? Facebook lets you save content (posts, events, pages, and photos) directly [...]

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- Your Guide to the Social Media Jungle

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Twitter Cracks Down on Bots and Automation

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Twitter cracking down on bots and automation with Madalyn Sklar, Instagram DM replay changes, and other breaking [...]

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Twitter Engagement: How to Connect With People on Twitter

Wondering how to increase your reach on Twitter? Want tips for building your audience and boosting engagement? To explore the Twitter algorithm and creative ways to interact with others on Twitter, I interview Andrew Pickering and Peter Gartland. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social [...]

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Leveraging Breaking News: The Journey, Episode 18

The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. //http://www.youtube.com/watch?v=-qk9lJq6MXA Watch The Journey: Episode 18 Episode 18 of The Journey follows Michael Stelzner, founder of Social Media Examiner, as he continues to pursue what many will see as an impossible goal: to [...]

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How to Easily Create Videos From Blog Posts

Want to add more video to your content mix? Have you considered repurposing your blog content into video? There’s no need to spend hours recording video with an expensive camera when you have existing content and access to free tools. In this article, you’ll learn how to use free tools to turn blog posts into [...]

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- Your Guide to the Social Media Jungle

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4 Ways to Use Instagram Insights to Improve Your Marketing

Do you have an Instagram business account? Wondering how to analyze your Instagram activities? In this article, you’ll discover how to use Instagram Insights to evaluate your followers, posts, stories, and promotions. What Is Instagram Insights? Instagram Insights is a native analytics tool that provides data on follower demographics and actions, as well as your [...]

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How to Drive Meaningful Interactions in Facebook Groups

Are you struggling to get visibility on Facebook? Wondering how a Facebook group could help? In this article, you’ll learn how to use a Facebook group to foster engagement and drive the meaningful interactions favored by Facebook’s news feed algorithm. Why Revisit Facebook Groups for Business? Earlier this month, Mark Zuckerberg outlined the changes to [...]

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How to Follow Instagram Hashtags for Business

Do you use hashtags on Instagram? Wondering how to see posts with specific hashtags in your regular Instagram feed and stories? In this article, you’ll discover how to use Instagram’s Follow Hashtag feature to monitor relevant topics and campaigns. #1: How to Follow Hashtags on Instagram To follow a specific hashtag on Instagram, you must [...]

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Snapchat Rolls Out New Analytics

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Snapchat rolling out new analytics with Carlos Gil, Pinterest updates with Jeff Sieh, and more breaking social [...]

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Webinars: How to Market and Sell Using Webinars

Looking for a proven way to sell courses and consulting? Interested in boosting webinar attendance and conversions? To learn about selling products and services via webinars, I interview Amy Porterfield. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, [...]

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Facebook Apocalypse: The Journey, Episode 17

The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. //http://www.youtube.com/watch?v=dG6dvXW-cUE Watch The Journey: Episode 17 Episode 17 of The Journey follows Michael Stelzner, founder of Social Media Examiner, as he continues to pursue what many will see as an impossible goal: to [...]

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How to Promote Your YouTube Videos With Google AdWords

Want to promote your YouTube channel? Wondering how to get started? In this article, you’ll discover how to set up a Google AdWords campaign with YouTube video. #1: Set Up an AdWords Campaign When you know your audience and create awesome videos that offer value to that audience, promoting videos with AdWords can help grow [...]

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- Your Guide to the Social Media Jungle

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7 Mobile Apps That Create Quality Visual Content

Do you want to easily create video or images on the go? Looking for easy-to-use apps to enhance your social media visuals? In this article, you’ll discover seven mobile apps for creating quality visual content with your smartphone or tablet. #1: Remove and Insert Photo Backgrounds With Pixomatic If you market physical products, the ability [...]

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- Your Guide to the Social Media Jungle

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How to Use Instagram Hashtags for More Exposure

Do you need to up your hashtag game on Instagram? Looking for tips to use Instagram hashtags more effectively? In this article, you’ll learn three ways to use hashtags on Instagram to achieve your marketing goals. Why Instagram Hashtags Matter Hashtags are an integral part of Instagram. They can do everything from help you expand [...]

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- Your Guide to the Social Media Jungle

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How to Lower Your Facebook Ad Costs and Get Better Results

Need to lower the cost of your ads on Facebook? Wondering if increasing your post engagement can help? Building engagement on your posts sends positive signals to the Facebook algorithm, which can boost your reach, increase the size of your warm audience, and ultimately lower your advertising costs. In this article, you’ll discover three tips [...]

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Facebook Branded Content Policy Update

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore updates to Facebook’s branded content policies with Holly Homer, Patreon Lens with Steve Dotto, Snapchat updates with [...]

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YouTube Community Tab: How YouTube Is Changing

Want to keep your YouTube subscribers engaged? Interested in new YouTube features that help promote your videos? To explore big changes from YouTube, I interview Tim Schmoyer. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business owners, and [...]

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Turning Point: The Journey, Episode 16

The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. //http://www.youtube.com/watch?v=AsuostD12rs Watch The Journey: Episode 16 Episode 16 of The Journey follows Michael Stelzner, founder of Social Media Examiner, as he continues to pursue what many will see as an impossible goal: to [...]

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6 Blogger Tools for Sharing and Promoting New Content

Do you want more people to find your blog posts? Looking for tools to help? In this article, you’ll discover six tools that will help boost the visibility of your blog posts. #1: Automate Sharing With SmarterQueue SmarterQueue is an evergreen scheduling tool that allows you to reshare existing blog posts with new followers. You [...]

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How to Use the YouTube Community Tab to Engage Subscribers

Looking for new ways to engage with your YouTube subscribers? Have you heard of the YouTube Community tab? The Community tab allows creators to post updates, create polls, share GIFs, and interact with subscribers and visitors. In this article, you’ll find out how to use the YouTube channel Community tab to engage with subscribers, inspire [...]

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7 Twitter Hashtag Research Tools for Marketers

Do you use hashtags for marketing campaigns on Twitter? Looking for hashtag tools to help improve your use of hashtags? In this article, you’ll find seven hashtag tools for researching and reporting on Twitter hashtags. Why Is Researching Twitter Hashtags Important? Twitter users often follow hashtags that pertain to their interests, so social media marketers [...]

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- Your Guide to the Social Media Jungle

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How to Use the Facebook Audience Overlap Tool to Prevent Ad Fatigue

Do you need to improve your Facebook ad performance? Wondering how to avoid serving the same ad to the same people too many times? In this article, you’ll discover the common causes of ad fatigue and how to solve audience overlap. Why Ad Fatigue Matters Ad fatigue happens when your audience has seen your ad [...]

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Instagram Launches New API With Scheduling

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Instagram’s new API with scheduling with Alisa Meredith, more Facebook news feed updates, new Instagram Stories post [...]

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How to Use Video Content to Sell

Wondering how video can support your sales process? Looking for tips on how to use video in your marketing funnel? To explore how video can turn leads into customers, I interview Marcus Sheridan. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to [...]

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Email Nightmares: The Journey, Episode 15

The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. //http://www.youtube.com/watch?v=N_ZLFF_v_y8 Watch The Journey: Episode 15 Episode 15 of The Journey follows Michael Stelzner, founder of Social Media Examiner, as he continues to pursue what many will see as an impossible goal: to [...]

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How to Turn Blog Posts Into a Video Funnel

Do you want more business from your blog posts? Looking for tips to qualify leads more effectively? In this article, you’ll discover how to warm up and convert prospects by turning blog posts into a three-part video funnel. Building Awareness, Engagement, and Conversion Simon Sinek famously stated, “People do business with people.” Trust is built [...]

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