Thursday, 17 December 2015

Do new features make Facebook a viable customer service platform?

Last week, Facebook revealed it is now home to 50m active business Pages. So it's no surprise that the world's largest social network is working to make itself more business-friendly.

In August, Facebook unveiled messaging functionality for Pages to facilitate communication between users and businesses. A month later, it released updates, such as prominent call-to-action buttons, designed to improve the productivity of Pages for business use cases.

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from Posts from the Econsultancy blog http://ift.tt/229F89z

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