With the dust settled on another record-breaking trading period, what does the underlying data tell us?
This year Affiliate Window’s publishers generated £100m in revenue for 1,600 UK and US retailers across the four day Black Friday weekend bookended by Cyber Monday. That's a 46% hike in sales revenue for 2015.
Here are six underlying trends.
from Posts from the Econsultancy blog http://ift.tt/21BLDln
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